Apple Cuts iPhone 18 Pro Orders

Apple’s latest hardware ambitions are colliding with tougher economic realities. iPhone 18 Pro order cuts, reported by Reuters and NDTV, signal demand is softer than expected just weeks after launch—raising tough questions about whether high prices, incremental upgrades, or execution missteps are to blame. With starting prices at $1,200 in the U.S. and sluggish early sales, Apple is scrambling to patch bugs in iOS 27.0.1 and manage supply-chain fallout. If buyers hold off or trade down, Apple’s push for higher average selling prices meets serious resistance, and the risk of unsold inventory looms large.

But here’s the catch: while the iPhone 18 Pro faces headwinds, Apple’s $1,999 iPhone Duo foldable is about to launch, aiming to grab upgrade dollars and lure Android switchers. Pre-orders open October 16, and Apple’s “Get ready” flow is designed to smooth out the demand spike. If the Duo takes off, it could offset softness elsewhere—but hinge durability and early reviews will be critical. Meanwhile, a $250 million Siri settlement over AI promises casts a shadow on Apple’s credibility, especially as some EU users are left out of the upgraded experience.

Featuring insights and reporting from Reuters, Nikkei Asia, NDTV, GSMArena, 9to5Mac, Engadget, and The Verge.

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